Bright Light Marketing is a full-service public relations and marketing firm providing customized client services ranging from publicity, promotions and special events, to reputation issues, internal communications, and crisis management. We strive to provide our clients with creativity and value in maximizing their investment.
Founded in 1990 by Lynette Lo Tom, Bright Light Marketing helps clients achieve their business goals, grow their business, and ultimately become more profitable through increased awareness of their people, products and services. We work to help clients succeed.
In 1999, 2002, 2003 and 2005, Pacific Business News ranked the firm among Hawaii's Fastest 50 growing companies due to its high performance for its clients.
Lynette Lo Tom
President and CEO
By focusing on the success of her clients, Lynette Lo Tom built Bright Light Marketing from a one-person consultancy to a full-service marketing firm. Lynette offers each client a wealth of creative ideas, an attention to detail, and a determination to develop solutions to the most complex challenges.
Charlene Lo Chan
Executive Vice President and COO
After 16 years of working with retail giants—The Gap, Levi Strauss & Co., Brittania, and Esprit the Corp—Charlene Lo Chan came home to Hawaii. She brings national and international perspectives to Bright Light Marketing and keeps her colleagues on schedule and within budget.
Wally Zimmermann
Senior Vice President
With 35 years in broadcast news, Wally Zimmerman is the consummate media expert. He helps clients manage their stories in print, on air and online. In both good and tough times, you want Wally's expertise.
Huy Vo
Account Executive
Huy Vo is one of the public relations industry's up-and-coming young professionals. He began working in the communications field with a Society of Professional Journalists internship, writing for a business and online magazines. He specializes in special events promotions.
Regino Ojano III
Marketing Information Specialist
An Eagle Scout and outstanding student, Regino Ojano now deploys his many talents coordinating advertising, graphic design, research, and photography for Bright Light Marketing.